Fitness Business e-Newsletter - Readership
e-Newsletter demographics and open rate statistics
Fitness Business e-Newsletter readership
Over 8000 fitness business owners, managers, personal trainers and key industry decision makers receive the GymLink monthly Fitness Business e-Newsletter.
The following is a breakdown of the number of subscribers per industry segment:
- Gym and Health Clubs (1872)
- Womens Fitness Centre (814)
- Personal Trainers (2399)
- Yoga Studios (961)
- Pilates Studios (453)
- Martial Arts Schools (1512)
Fitness Business e-Newsletter open rates.
The industry average for email newsletter open rates is around the 30%
mark. The monthly Fitness Business e-Newsletter enjoys an above average
open rate of 44%.
Case Study:
The Challenge - BoxFit had a new product they wanted
to let all health clubs and personal trainers know about quickly and cost-effectively.
The Solution - Following a free consultation with a GymLink Australia
online marketing consultant, BoxFit concluded the Fitness Business e-Newsletter
provided a perfect solution to deliver their message and decided to go
ahead with a newsletter feature.
The Result - Within 24 hours of distribution, BoxFit received
42 enquiries for their product and better still, received several large
orders from some well known health club chains.
The Cost - $540 + GST
To advertise your product or service to your target market in the Fitness Business e-Newsletter - click here







